01
Capabilities
Business
Business development
Business analysis
Customer alignment
Success metrics
Product
Product management
Product ownership
Strategy
Prioritisation
Leadership
Team leadership
Mentoring
Collaboration
Design operations
UX Design
Research
Problem-solving
Interaction design
Ideation
Synthesis
Prototyping
Usability testing
UI Design
Visual direction
Interface design
Design systems
Responsive design
Motion
02
How I work
01
Empathise
Understand people and context.
02
Define
Frame the right problems.
03
Ideate
Explore possibilities and perspectives.
04
Prototype
Build to learn and iterate.
05
Test
Validate, refine and deliver impact.
I’m Fouad Muhammed, a UX/UI Lead with 14+ years of experience designing user-centered digital products across the Middle East. I combine UX strategy, research, business analysis, and visual design to transform complex requirements into intuitive, measurable experiences.
I’ve led design teams, delivered more than 20 public-sector transformation projects, and improved key product metrics.
As an NNG Certified UX professional and top 1% ADPList mentor, I’m passionate about creating impactful products and helping designers grow.
Figma
Interface design, prototyping and handoff
Claude
AI pair for research synthesis and build
ChatGPT
Fast exploration and copy drafting
Notion
Documentation, specs and design decisions
Jira
Delivery tracking with engineering
